No surprise here from me, but a recent study commissioned by LG found that consumers prefer Passive 3D to Active 3D 4 to 1.
LG wanted to find out which technology consumers liked best, so they commissioned Morpace to do the study. The end result found that 80 percent of consumers prefer LG’s passive 3D TVs over the likes of active 3D sets from Sony and Samsung.
Of course, you can claim a bit of bias here since LG wants to push their Passive 3D market, but they produce in the Active space as well. I think the real reason consumers pick Passive over Active is that the glasses are so much lighter, cheaper, and simpler.
