Another big announcement from NAB, Avid has announced their intent to acquire peripheral controller manufacturer Euphonix. They plan to add the Euphonix offerings to Avid’s existing ICON solutions, improving interoperability with their EuCon high-speed ethernet protocol.
“This acquisition greatly expands our portfolio to offer customers a complementary set of workflow solutions — from independent producers creating music in their home studios to broadcasters preparing segments for national broadcast,” said Gary Greenfield, chairman and CEO, Avid.
How this will impact future Euphonix products or their tools like Media Composer, remains to be seen. The transaction is expected to close later this month.
