NAB hasn’t historically been a place for technologies like Augmented Reality, but they are changing that this year with a new “Super Session” entitled “Augmented Reality: Entertainment meets Ubiquitous Computing”.
“Augmented reality is a concept that is beginning to change media, entertainment and marketing in tangible, exciting ways,” said Chris Brown, executive vice president, conventions & business operations for the NAB Show. “We are very pleased that this group of leaders in the space will be at the NAB Show to share their groundbreaking work and insight into what's next for content.”
The list of people on the panel is pretty impressive:
- Rebecca Allen, director, Nokia Research Center
- Gene Becker, managing director, Lightning Laboratories
- Chetan Damani, founder and CEO, acrossair
- Joe Garlington, creative vice president, interactive projects, Walt Disney Imagineering
- Bruno Uzzan, CEO and co-founder, Total Immersion.
With the panel being led by Seth Shapiro of New Amsterdam Media. The session is set for Monday April12th, at 2:30pm.
via 2010 NAB Show Sets Augmented Reality Super Session – Standard Newswire.
