A new biomedical visualization company has emerged at the recent TEDMED conference with a product called ‘The VisualMD”, which combines traditional 3D biomedical scans (CT, MRI, etc) with high-end animation rendering tools to turn classic scans into ‘stories’, presenting information to patients with new background and understanding.
Our visuals are produced using real human data from a variety of medical scans – magnetic resonance imaging (MRI), computer tomography (CT) ultrasound, and confocal laser scans. The data is collected, digitized, and recompiled using volume-visualization software. These volumes and virtual models are dissected, repositioned, colorized, and texturized as necessary to bring them to life.
Currently sponsored by Philips, the video contains examples of the product and interviews with the creators who advocate using these story-based presentations as a new means to inspire patients to make the necessary life changes to correct such problems as heart disease and high blood pressure. Be sure to watch the video (the visualizations open the clip, showing some of the impressive results), and then check out their website.
Weird. I work there, and read Vizworld almost daily, but somehow missed this.